The large corporations like Pulsar tend to operate by owning many, many other companies, essentially being the center of a web of subsidiaries (on subsidiaries on subsidiaries). As such they don't have slogans of their own, and rarely get brought up in the news directly unless a notable new acquisition or merger is taking place. Loki is more likely to find them talked about in this manner in more casual spaces, like social media - otherwise, in mainstream news, they're an afterword or only closely examined in sources like the Financial Times or Economist. Likewise their execs are rarely named, though he may be able to dig around the equivalent of Linkedin to gather a few names (there will be a lot of them). These corporations are essentially in the business of business, rather than having any areas of focus, so will seem to have at least one finger dipped in pretty much any industry you can think of.